BEHIND THE BOLTS BRANDED CONTENT SERIES
BEHIND THE SCENES OF A WINNING ORGANIZATION
Farmore partnered with the Tampa Bay Lightning to produce Behind the Bolts, a three-episode branded content series. The goal: give fans an intimate look at the massive amount of time, effort, and skill it takes to orchestrate a world-class home game experience at Benchmark International Arena.
This documentary-style series profiles the unsung operations teams working diligently behind the scenes. We got up early with the ice crew to show the dedication and expertise of maintaining a pristine sheet of NHL ice, stayed late in the control room with the production crew to see how they create an electric fan experience, and went in the belly of the beast with the food and beverage team as they feed a stadium crowd of 20,000 strong.
Showcasing teams and operations of this scale in a tight, story-driven episodic series required intimate pre-production and scheduling, fast-paced filming and production, and a sharp focus on the human personalities that make the stadium run. The Lightning are truly a championship organization on and off the ice, and these hard-working men and women are the reason we can come together to celebrate the team we love.
Whether you're a creative agency or a consumer brand looking to produce engaging branded content, we specialize in turning complex operations into highly engaging narrative entertainment. If you’re looking for an award-winning video production company in Tampa to concept, script, and film your next branded content series or commercial campaign, we’re glad you found us.
Go Bolts!
CLIENT: TAMPA BAY LIGHTNING
PROJECT CATEGORY: BRANDED CONTENT
FILMING LOCATION: TAMPA, FL
SERVICES PROVIDED:
CONCEPT DEVELOPMENT
SCRIPT WRITING
STORYBOARDING
LOCATION SCOUTING
PRE-PRODUCTION
FILMING
POST PRODUCTION
COLOR CORRECTION
SOUND DESIGN
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